Alcatel’s Value Packed A50™ Smartphone + Snapbak Cover Bundle Is Coming to Virgin Mobile Starting Today

TORONTO – November 6, 2017 – Today, Alcatel is announcing that Virgin Mobile Members can now experience Alcatel’s value-packed A50 + SNAPBAK smartphone and accessory bundle. With Alcatel’s innovative SNAPBAK accessory covers, users go beyond just the smartphone itself with modular accessories that can boost the fun and function of your smartphone. Beginning today, the Alcatel A50 bundled with SNAPBAK covers will be available in-store and online at Virgin Mobile starting at $299 CAD outright or $0 CAD on a two-year term.

“Virgin Mobile Members can take full advantage of one of the most unique smartphone packages available in Canada,” said Steve Cistulli, President and General Manager of TCL Communication, North America. “The addition of the Alcatel A50 to Virgin Mobile’s lineup of devices is a result of our commitment to delivering the best value and smartphone experiences to our customers across Canada.”


The Alcatel A50 is an ideal mobile companion for everyday use, featuring more ways than one to customize your experience. By introducing a new modular experience package unlike any smartphone before it, the Alcatel A50 offers an incredible value with the inclusion of the entire SNAPBAK accessory collection.

The SNAPBAK covers are modular accessories that easily snap on to the back of your A50 expanding beyond the capabilities of the smartphone itself. Transform your phone into an interactive LED light show with visual notifications of incoming calls, messages, custom patterns and more with the LightUp SNAPBAK. Swap to the Sound SNAPBAK and turn your smartphone into a portable speaker with two immersive speakers plus a built-in kickstand so you can listen to music or watch movies hands-free. Leave the portable battery pack at home and use the Power SNAPBAK when on-the-go to extend battery life on the Alcatel A50 increasing your battery life up to 22 hours of talk time, 80 hours of music playback time, and 10 hours of video playback time with a slim profile of less than a quarter of an inch thick.

Thanks to the convenience and familiarity of Android 7.0 Nougat, you can easily configure your settings to get the most out of your A50 with features like Data Saver which minimizes cell data from being used by background apps, notification settings such as silencing future alerts from within an app, optimizing battery usage for all-day power and more.

Completely customize the Alcatel A50 from the inside out with the exclusive Color Catcher app that allows you to personalize your device using the camera to capture color elements from your surroundings, creating a completely unique color-coordinated phone interface that includes matching home screen and icons.