SIGNALING A NEW DIRECTION IN THE COMPANY’S MOBILE HANDSET PHILOSPHY, ALCATEL INTRODUCES RE-IMAGINED SMARTPHONE PORTFOLIO AT CES 2018

LAS VEGAS – January 9, 2018 – Demonstrating TCL’s continuing commitment to its mobile handset business, today at CES 2018 it has previewed a new smartphone philosophy and product portfolio direction for the company’s Alcatel business unit. Featuring re-imagined product designs and features that modernize Alcatel’s 2018 smartphones, it is also one of the first smartphone lineups to bring an immersive 18:9 display experience standardized across three new product series. Offering a universal design language, these new Alcatel product series will help make flagship style smartphone features accessible across the mid and entry price tiers.

“As the global smartphone market continues to evolve, we come into a new year recognizing the need to stabilize and transform our Alcatel smartphone portfolio to better serve our customers and meet the opportunities ahead,” said Christian Gatti, Global President Alcatel Business Division and Executive Vice President TCL Communication. “By modernizing our smartphone designs and being one of the first global manufacturers to offer 18:9 full view displays across the majority of our lineup, we’re able to refocus our efforts at democratizing flagship style features and making these experiences accessible to almost any consumer worldwide.”

With this portfolio evolution, Alcatel will also standardize the use of panel manufacturing across the entire product portfolio by utilizing Alcatel 18:9 full view displays. As a top-three LCD panel maker worldwide and America’s fastest growing TV brand, TCL will provide the Alcatel business unit with access to critical manufacturing efficiencies and billions of dollars in research and development, ensuring considerable cost savings and faster time to market for upcoming devices.

Alcatel’s 2018 product lineup can be categorized into three distinct series, each one representing a different pricing tier. These series maintain a flagship look and feel across the board to ensure all users will have the same sense of pride of ownership. The series are broken down into the following:

ALCATEL 5 SERIES

Representing Alcatel’s affordable premium tier of smartphones, The Alcatel 5 Series is designed to deliver the best possible features consumers want at a cost that’s much lower than comparable flagships. This will include offering features like face unlock, 18:9 full view displays and more. With the Alcatel 5 series, users will enjoy fantastic imaging, a cinema-style viewing experience and large battery for a full day’s use.

ALCATEL 3 SERIES

The Alcatel 3 Series provides users with an optimal blend of the latest trendy features and affordability, bringing dual cameras, beautiful design and 18:9 full view displays to more consumers without breaking the bank. This series will feature a variety of devices and will include products with large-screen, high-resolution displays.

ALCATEL 1 SERIES

Providing the best in affordability for the 2018 Alcatel lineup, the Alcatel 1 Series brings an amazing smartphone experience to the masses at the most affordable price point. It offers universal access to unibody hardware with stylish design and premium materials, as well as higher-end features like 18:9 full view displays and face unlocking.

Alcatel will unveil more details about the 2018 product portfolio next month at Mobile World Congress in Barcelona, Spain. To learn more about Alcatel, stop by TCL’s Booth at CES, #12929 in Central Hall, or visit www.alcatelmobile.com.

Alcatel’s Value Packed A50™ Smartphone + Snapbak Cover Bundle Is Coming to Virgin Mobile Starting Today

TORONTO – November 6, 2017 – Today, Alcatel is announcing that Virgin Mobile Members can now experience Alcatel’s value-packed A50 + SNAPBAK smartphone and accessory bundle. With Alcatel’s innovative SNAPBAK accessory covers, users go beyond just the smartphone itself with modular accessories that can boost the fun and function of your smartphone. Beginning today, the Alcatel A50 bundled with SNAPBAK covers will be available in-store and online at Virgin Mobile starting at $299 CAD outright or $0 CAD on a two-year term.

Continue reading “Alcatel’s Value Packed A50™ Smartphone + Snapbak Cover Bundle Is Coming to Virgin Mobile Starting Today”

Light Up, Power Up, Or Amp Up with The New Alcatel A50™ Bundled With All Three Snapbak Covers Coming To Videotron

The Alcatel A50 smartphone offers custom light up notifications, amplified sound, and added battery life, bundled with three included interchangeable SNAPBAKTM covers that easily snap onto the back of your device.

 TORONTO – September 14, 2017 – Today Alcatel is expanding the launch of Canada’s best smartphone experience bundle with the all-new A50 bundled up with all three SNAPBAK covers, on-sale beginning Friday, September 15 at Videotron. The A50 is the newest smartphone from Alcatel, offering essential features to keep you connected, power at your fingertips with an impressive battery and AndroidTM 7.0 Nougat, plus a unique modular experience with the complete line of Alcatel SNAPBAK covers included, for a value-packed bundle that lets you personalize your phone in a variety of fun and functional ways. The Alcatel A50 officially goes on-sale in-stores and online at Videotron starting on September 7 for $19.95 CAD on a two-year term or $240 CAD outright.

Continue reading “Light Up, Power Up, Or Amp Up with The New Alcatel A50™ Bundled With All Three Snapbak Covers Coming To Videotron”

Mix, Match, And Customize the Alcatel A50™ Smartphone To Make It All Your Own – Coming August 18 To Telus And Koodo

Express yourself with the fully customizable Alcatel A50 smartphone, which comes with three swappable SNAPBAK™ covers that easily snap onto the back of your device to light up, power up, and amp up your mobile experience

TORONTO – August 16, 2017 – Today Alcatel – a top-five smartphone manufacturer in North America – is unveiling an all-new smartphone experience for TELUS and Koodo Mobile customers across Canada, with the introduction of the Alcatel A50 and SNAPBAK accessories. Offering a perfect balance of smartphone functionality powered by Android™ 7.0 Nougat, the A50 includes the complete Alcatel SNAPBAK accessory system, including the LightUp, Sound and Power SNAPBAK covers; redefining experience driven value for smartphone users. The Alcatel A50 with SNAPBAK covers will be available online and in TELUS stores across Canada starting at $0 CAD on a two-year term or $240 CAD outright, and from Koodo Mobile for $240 CAD outright or $0 CAD on a Tab™ Small plan beginning August 18.

Continue reading “Mix, Match, And Customize the Alcatel A50™ Smartphone To Make It All Your Own – Coming August 18 To Telus And Koodo”

FEATURE-RICH AND VALUE-PACKED, THE POP™ 7 LTE BRINGS AWESOME CONNECTED TABLET VALUE TO TELUS CUSTOMERS ACROSS CANADA

Available at TELUS stores and online beginning today, the POP 7 LTE tablet is affordably priced without skimping on experience driven value

IRVINE, Calif. – November 18, 2016 – Alcatel – the number four mobile phone manufacturer in North America – today announced the availability of the POP 7 LTE connected tablet at TELUS stores across Canada starting today at $0 on a two year contract. With its slim form factor, all-day battery and 7-inch display, the POP 7 LTE is the perfect amount of connected, on-the-go entertainment.

“Alcatel continues to focus on bringing great performing mobile technology experiences to our customers across Canada, and with the POP 7 LTE, we’re delivering more of the connected value and quality consumers are looking for,” said Steve Cistulli, President and General Manager for TCT, North America. Continue reading “FEATURE-RICH AND VALUE-PACKED, THE POP™ 7 LTE BRINGS AWESOME CONNECTED TABLET VALUE TO TELUS CUSTOMERS ACROSS CANADA”

ALCATEL APPOINTS WAYNE WHITE AS VICE PRESIDENT OF SALES FOR NORTH AMERICA

A mobile technology executive, with over 25 years of experience, White joins Alcatel to drive growth and expand marketshare for North America’s fourth largest handset OEM

IRVINE, Calif. – November 17, 2016 – Alcatel – the fourth largest mobile phone manufacturer in North America – today announced that it has appointed Wayne White as Vice President of Sales for North America. White assumes responsibility for growing the Alcatel product family among carriers and expanding the company’s presence in the enterprise segment. Continue reading “ALCATEL APPOINTS WAYNE WHITE AS VICE PRESIDENT OF SALES FOR NORTH AMERICA”

ALCATEL ANNOUNCES THE PIXI™ 4 SMARTPHONE AVAILABLE THIS MONTH AT CARRIERS ACROSS CANADA

PIXI 4 will be available from Bell, TELUS, Videotron, WIND Mobile, Virgin Mobile Canada and Koodo

IRVINE, Calif. – October 13, 2016 – Alcatel – the number four mobile phone manufacturer in North America – today announced its affordable and reliable PIXI 4 smartphone, which will be available this month to customers across Canada from Bell, TELUS, Videotron, WIND Mobile, Virgin Mobile Canada and Koodo. Featuring all the smartphone necessities for a price that won’t break the bank, the PIXI 4 is a perfectly simple and easy to use smartphone able to handle any everyday task.

“Owning a smartphone should be something every consumer has access to, and by bringing PIXI 4 to carriers across Canada, we’re continuing our mission to democratize this kind of technology and make it affordable to any customer, ” said Steve Cistulli, President and General Manager for Alcatel, North America. Continue reading “ALCATEL ANNOUNCES THE PIXI™ 4 SMARTPHONE AVAILABLE THIS MONTH AT CARRIERS ACROSS CANADA”

OFFERING THE PERFECT AMOUNT OF SIMPLICITY AND CONNECTIVITY, ALCATEL ANNOUNCES THE LUME™ AND GO FI™ AT TELUS

Both LUME AND GO FI are available this month at TELUS stores across Canada, with LUME also available from Koodo at select retailers

IRVINE, Calif. – October 6, 2016 – Alcatel – the number four mobile phone manufacturer in North America – today announced the availability this month of its latest smartphone and mobile broadband device for customers across Canada with the launch of LUME and GO FI exclusively at TELUS. Offering the perfect amount of simplicity for smartphone users, LUME covers all the basics at a very wallet-friendly price. And with GO FI, customers get the perfect amount of connectivity in a compact and lightweight Wi-Fi hotspot, so staying connected wherever they go is a breeze. Both LUME and GO FI will be available at TELUS, with LUME also available at Koodo Shops. GO FI will be available beginning October 7, with LUME available beginning October 12.

“Staying connected should be simple and affordable to all consumers, and with the introduction of LUME and GO FI to Canada with TELUS and Koodo, we’re continuing our mission of making great technology accessible to all,” said Steve Cistulli, President and General Manager for Alcatel, North America. Continue reading “OFFERING THE PERFECT AMOUNT OF SIMPLICITY AND CONNECTIVITY, ALCATEL ANNOUNCES THE LUME™ AND GO FI™ AT TELUS”