The brand was among IDG’s Global Smart Phone Top 10 and the Global Smart Connected Devices Top 15
Las Vegas, January 11, 2016 – During the 49th International Consumer Electronics Show (CES), ALCATEL ONETOUCH, a brand of TCL Communication, was recognized twice at an awards ceremony for the 2015-2016 Global Top Brands hosted by International Data Group (IDG). ALCATEL ONETOUCH was among both the Global Smart Phone Top 10 and the Global Smart Connected Devices Brands Top 15. Brands such as Samsung, Apple, Huawei and Lenovo are also on both lists.
The 10th annual event took place on January 7 at the Wynn & Encore Hotel in Las Vegas. Selected by International Data Corporation (IDC), an American market research, analysis and consultancy firm, and IDG, its parent company, the lists were based on IDC’s market research results, with an emphasis on sales volume, brand awareness, R&D capabilities and technological innovation.
TCL Communication’s portfolio of products is currently sold in over 170 countries worldwide; it has approximately 15,000 employees in China and overseas. In the year of 2015, TCL Communication’s total sales volume of handsets and other products grew 14% year on year to 83,546,000 units, with sales volume of smart devices increasing year on year by 16% to 48,004,000 units.
“Nowadays, the achievement of Chinese smart connected devices and smartphone brands is bringing a revolution of innovation to the global market,” said Josh London, Chief Marketing Officer of IDG Communications, at the awards ceremony. “The two lists announced today are proof of that. Technological innovation has brought disruptive changes to the mobile phone and terminal industry, pushing them to embrace the Internet more deeply. Thus, in order to attract customers, smart connected device and smartphone brands worldwide need not only technical innovation but also more innovations regarding design, user experience and interaction.”
“In the 10th year of these awards, we are gratified to be on two of IDG’s lists for the first time,” said Dan Dery, Chief Marketing Officer and Vice President of TCL Communication. “This is an important international recognition of the success of the ALCATEL ONETOUCH brand and the company in the global smartphone consumer market.”
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Media Contacts
Andrea SHEN – TCL Communication
+86 755 3661 1801 – andrea.shen@tcl.com
Jason Gerdon – ALCATEL ONETOUCH
PR.NA@alcatelonetouch.com
About TCL Communication
TCL Communication Technology Holdings Limited (“TCL Communication”; HKSE stock code: 02618) together with its subsidiaries and its affiliates designs, manufactures and markets an expanding portfolio of mobile and internet products and service worldwide under two key brands — ALCATEL ONETOUCH and TCL. TCL Communication’s portfolio of products is currently sold in China and over 170 countries throughout North America, Latin America, Europe, the Middle East & Africa and Asia Pacific. According to telecommunication research firm IDC and company’s data, the company ranked No. 5 among global phone manufacturers in the third quarter of 2015. Headquartered in Shenzhen, China, TCL Communication operates its highly efficient manufacturing plant and R&D centers in overseas and PRC. It employs over 15,000 people worldwide.
For more information about TCL Communication, please visit http://tclcom.tcl.com.
For more information about ALCATEL ONETOUCH, please visit www.alcatelonetouch.com