Perfectly priced and beautifully designed, the IDOL 4 and POP 7 LTE offer customers throughout Canada the perfect balance of smartphone and tablet value

IRVINE, Calif. – September 28, 2016 – Alcatel – the number four mobile phone manufacturer in North America – today announced the upcoming availability of the perfectly enticing IDOL 4 smartphone and the on-the-go entertainment ready POP 7 LTE tablet for customers across Canada at Bell and Virgin Mobile. Continuing the Alcatel IDOL smartphone family legacy for Bell customers and Virgin members, the IDOL 4 brings new meaning to what a feature rich and value packed smartphone can be. And with the addition of the POP 7 LTE, Bell and Virgin customers now have the perfect smartphone and tablet combination for work and play. The IDOL 4 and POP 7 LTE will be available beginning September 30.

“The IDOL 4 and POP 7 LTE are built to both look great and provide great value with the perfect balance of affordability and features,” said Steve Cistulli, President and General Manager for Alcatel, North America. “Bringing these devices to customers across Canada with Bell and Virgin Mobile continues the Alcatel tradition of offering experience driven value to the marketplace.”

“The IDOL 4 and POP 7 LTE are the ideal smartphone and tablet pairing for customers looking for high performing yet affordable mobile devices with which to take full advantage of everything Canada’s largest and fastest ranked LTE network has to offer,” said Blaik Kirby, President of Bell Mobility.

The IDOL 4 will be available in Canada on September 30 for as low as $0 on a 2 year plan or for $299.99 with a no term contract. POP 7 LTE launches September 30 for $149.99 or $6.25 a month with $0 up front.

Alcatel IDOL 4 – The Perfect Amount of Enticing
Featuring an all glass body and full metal frame, the IDOL 4 showcases and elegant look and feel while maintaining the familiar lightweight and sleek design that is the heritage of the IDOL smartphone line. The viewing experience is also improved, thanks to a brilliant 5.2-inch Full-HD display that showcases vivid colours, even in direct sunlight. IDOL 4 also offers a best in class audio experience thanks to dual 3.6-watt speakers featuring Waves Audio technology to make sure you always have the best settings for listening to music or watching movies

Alcatel’s latest affordable flagship also comes loaded with a new innovation found only on IDOL 4 – the Boom Key experience. The Boom Key enables and simplifies tasks like taking instant photos, going from pocket to picture in just seconds, long pressing for burst shot photos, boosting the loudness and bass of the speakers while listening to music, enhancing voice clarity and loudness and even instantly live stream while recording a video. The Boom Key can also be assigned to quickly open other applications on the device.

IDOL 4 Features Include:

  • 5.2-inch Full-HD (1920×1080) Display
  • Qualcomm Snapdragon 617 Octa-Core Processor (4×1.5GHz + 4×1.2GHz)
  • Dual 3.6-Watt Speakers Featuring Waves Audio Technology
  • 13MP Main Camera + 8MP Wide-Angle Front Camera
  • 2610mAh Battery for up to 16 hours of Talk Time
  • 2GB RAM + 16GB ROM (with MicroSD support up to 128GB)
  • Android Marshmallow 6.0.1 Operating System

Alcatel POP 7 LTE – The Perfect Amoung of Entertainment
Carry the content you want wherever you go with the all-new Alcatel POP 7 LTE tablet. Stream media, browse the web, curl up with your favourite e-book, or catch up with loved ones via social media with fast 4G LTE connectivity and a thin, lightweight design that you can comfortably hold in one hand. Powered by the easy-to-use and customized Android 6.0 Marshmallow operating system and featuring a long-lasting battery, the POP 7 LTE was built for less charging and more getting things done.

POP 7 LTE Features Include:

  • 7-inch (1024×600) Display
  • Qualcomm Snapdragon Quad-Core Processor (1.1GHz)
  • Android Marshmallow 6.0.1 Operating System
  • 3240mAh Battery – Up to 1000 Hours Standby Time
  • 1GB RAM + 8GB ROM (with MicroSD support up to 32GB)
  • 5MP Main Camera + 2MP Front Camera

For more information and full product specifications on the IDOL 4 and POP 7 LTE, please visit Alcatel’s website.

About Alcatel Mobile Devices
TCL Communication designs, develops and markets a diversified range of mobile devices in more than 170 countries under the Alcatel brand. Currently the #4 mobile handset manufacturer in North America, Alcatel branded devices from TCL Communication deliver innovative, feature-rich experiences that make access to today’s mobile technology simple; offering a diverse portfolio of value-packed products equipped with the technology people want most.

TCL Communication is a public company listed on the Hong Kong Stock Exchange (2618.HK) and part of TCL Corporation, one of the largest consumer electronics companies in the world. Alcatel is a trademark of Alcatel-Lucent used under license by TCL Communication.

For more information, please visit Alcatel’s website.


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