Category: CA

• The Boom Key delivers an innovative user experience by offering custom-made features for taking photos, listening to music, the user interface and gaming
• The IDOL 4 series offers a stunning display and pro-quality camera
• The superior audio experience is supported by Waves and JBL with high quality in-box JBL headphones
• The IDOL 4 series is reversible in three ways: sound that goes from left to right, front to back and a user interface that works upside down
• VR-in-the-box: the innovative product packaging is a pair of VR goggles, creating an immersive virtual reality experiences anytime, anywhere*

MWC, Barcelona, 20 February, 2016 – Alcatel announces its premium IDOL 4 series. Building on the success of its trend-setting IDOL 3, the uniquely designed IDOL 4 and IDOL 4S smartphones take everything up a notch with a new Boom Key and an augmented multimedia experience. Continue reading “IDOL 4 Series Takes Everything Up a Notch With Augmented Multimedia Features and the Boom Key Experience”

• Alcatel will operate under the name alcatel, with a new logo and new focus
• The brand will increase its engagement with millennial customers
• Alcatel will continue to create curated, carefully considered, fun devices at the right price point

MWC, Barcelona, 20 February 2016 – Alcatel, a member of TCL Communication, announces that it will now be operating under the name alcatel. Continue reading “Keeping It Simple: ALCATEL ONETOUCH Becomes alcatel”

The brand was among IDG’s Global Smart Phone Top 10 and the Global Smart Connected Devices Top 15

Las Vegas, January 11, 2016 – During the 49th International Consumer Electronics Show (CES), ALCATEL ONETOUCH, a brand of TCL Communication, was recognized twice at an awards ceremony for the 2015-2016 Global Top Brands hosted by International Data Group (IDG). ALCATEL ONETOUCH was among both the Global Smart Phone Top 10 and the Global Smart Connected Devices Brands Top 15. Brands such as Samsung, Apple, Huawei and Lenovo are also on both lists. Continue reading “ALCATEL ONETOUCH Recognized Twice in the 2015-2016 Global Top Brands”

New multi-year agreement expands ALCATEL ONETOUCH’s MLS club partnerships to the greater New York Area with on-site and in-market fan experiences

NEW YORK – October 26, 2015 – ALCATEL ONETOUCH, a top five mobile phone manufacturer in North America*, today announced a new multi-year partnership with the New York City Football Club (NYCFC) – the newest professional soccer team in New York City and the first Major League Soccer Club to play within the five boroughs. In recent years, ALCATEL ONETOUCH has been one fastest growing mobile brands in North America by market share by bringing simple, high-quality choices to the mobile handset marketplace. Continue reading “ALCATEL ONETOUCH CONTINUES BRAND PARTNERSHIP EXPANSION; NAMED THE OFFICIAL SMARTPHONE PARTNER OF MAJOR LEAGUE SOCCER’S NEW YORK CITY FOOTBALL CLUB”

With more than 20 years of mobile technology marketing and communications experience, Maron joins ALCATEL ONETOUCH having previously worked with HTC, LG and Sony Ericsson

IRVINE, Calif. – October 20, 2015 – ALCATEL ONETOUCH, a top five mobile phone manufacturer in North America*, today announced Jon Maron as Vice President of Marketing and Communications to continue the brands growth in North America. Since the end of 2013, ALCATEL ONETOUCH has been one of the most consistent mobile brands in North America in terms of market share growth, and with the addition of Maron, set its sights on accelerating it’s fast growth and rising position into 2016 and beyond. Continue reading “ALCATEL ONETOUCH HIRES MOBILE TECHNOLOGY VETERAN JON MARON AS VICE PRESIDENT OF MARKETING AND COMMUNICATIONS FOR NORTH AMERICA”

• Five juicy colored exchangeable covers
• Award-winning JBL® audio with Clari-Fi technology offering professional 3D Hi-Fi audio experience
• Super high-definition 5.5-inch IPS display with supreme outdoor readability
• Technicolor Color Enhance technology offers superb color rendering
• 13 Mpxl rear camera with best in class sensor and large aperture for great photos even under low light

IFA, Berlin, September 5TH 2015 – Things just got a lot more colorful thanks to ALCATEL ONETOUCH and its new IDOL 3C smartphone. IDOL 3C has all the features that made the brand’s groundbreaking IDOL 3 smartphone a multiple award winner and a hit with consumers. Continue reading “Rock a New Color Every Day with ALCATEL ONETOUCH’s IDOL 3C”

• 10-inch large display in a compact design
• 2 different connection options: 3G or Wi-Fi
• Great personalization with colorful cases and flip covers

IFA, Berlin, September 5th 2015 – ALCATEL ONETOUCH, one of the world’s fastest-growing smartphone brands reinvents the PIXI 3 family with a new 10-inch tablet. Pick a PIXI 3 tablet with the right display size (7, 8 or 10-inch), and the connectivity (4G LTE, 3G or Wi-Fi) you prefer. It’s all your choice! Continue reading “A Complete Range of Your Choice PIXI 3 (10) – The new 10-inch tablet in PIXI 3 Family”

• 4G Car WiFi enables fast Internet access on the go, connecting up to 15 users
• WiFi Music Box creates a wireless streaming music system from a smartphone or tablet

IFA, Berlin, September 5th 2015 – ALCATEL ONETOUCH, one of the world’s fastest-growing smartphone brands, announced new additions to its line of connected products at IFA 2015. Adding to its already ample line of smart connected device, the mobile brand introduced 4G Car WiFi, for rapid Internet access in a vehicle, and the WiFi Music Box, which enables users to control their home’s sound system with ease from a smartphone or tablet. Continue reading “ALCATEL ONETOUCH Continues to Expand Its SmartConnected Devices Portfolio by Introducing 4G Car WiFi and WiFi Music Box”